NewWatch Larp in 15 seconds

Get real people talking about your brand on Reddit.

Vetted Redditors post and comment in the threads where your buyers are already deciding. Every post is disclosed, every permalink is verified, and you only pay for completed work.

  • No subscription
  • Pay only for completed work
  • Launch in minutes

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r/selfhosted · u/labtech · 4h

Switched our homelab backups to Northstar after another rsync script ate a Sunday

We'd been taping together restic and a cron job for two years. Last month I restored a failed ZFS pool in 40 minutes instead of a weekend. Happy to answer setup questions.

Disclosure: I'm partnering with Northstar Backup via Larp.

84 23 commentsShare

Proof check

Approved

reddit.com/r/selfhosted/comments/1f3k9x/switched_our_homelab…

  • Authoru/labtech
  • DisclosurePresent
  • Subredditr/selfhosted
  • PostedChecked 2m ago

Released from escrow$2.00

  • $2.00

    per verified post

  • $0.33

    per verified comment

  • 100%

    of work disclosed

  • 0

    votes bought. Ever.

Why it works

Reddit ads get skipped. People get replies.

Redditors trust each other, not the ad slot. Larp puts a real, disclosed person in the thread, answering follow-up questions the way a colleague would.

u/NorthstarBackup · PromotedScrolled past

Enterprise-grade backup for modern teams.

Northstar
3 Comments off
Learn more
BeforeAn ad in the feed. Comments off, no replies, and no way to know if a human read it.
r/selfhosted · u/labtech · 4h

Switched our homelab backups to Northstar after another rsync script ate a Sunday

We'd been taping together restic and a cron job for two years. Last month I restored a failed ZFS pool in 40 minutes instead of a weekend. Happy to answer setup questions.

Disclosure: I'm partnering with Northstar Backup via Larp.

84 23 commentsShare
  • u/zfsdan · 31 points

    What retention are you running on the offsite copy?

  • u/rackmount · 18 points

    Coming from Synology too. Did the restore actually just work?

With LarpA disclosed post from a real account, with people asking the questions that sell.

Illustrative examples. Not live Reddit data.

How it works

From brief to live posts in one sitting.

Quick Create walks you through four steps. Larp handles discovery, briefs, ambassador matching, and verification.

Try Quick Create
  1. Step 1

    Describe the product

    Paste your URL. Larp drafts the brief, talking points, and a do-not-say list you can edit.

    Northstar Backup

    Restore timeHomelabZFS
  2. Step 2

    Pick the conversations

    Approve the subreddits and threads where your buyers are already asking for recommendations.

    r/selfhostedr/homelabr/DataHoarderr/sysadmin
  3. Step 3

    Fund the campaign

    Set a budget and daily pace. It is held in escrow, not spent, until work is verified.

    $420.00in escrow
  4. Step 4

    Pay for verified, completed work

    Each permalink is checked for author, disclosure, and subreddit before money moves.

    Approved4 of 4 checks passed

Proof, not promises

Every dollar maps to a verified permalink.

Your budget sits in escrow. Money is released only after a reviewer confirms the work exists on Reddit, from the right person, with the disclosure intact.

  1. 1

    Add funds

    Top up your wallet by card. No subscription, no invoice surprises.

  2. 2

    Reserve a budget

    Going live moves the campaign budget into escrow.

  3. 3

    Verify each permalink

    Author, disclosure, and subreddit are checked.

  4. 4

    Release or return

    Verified work is paid. Whatever is left returns to your wallet.

Proof check

Approved

reddit.com/r/selfhosted/comments/1f3k9x/switched_our_homelab…

  • Authoru/labtech
  • DisclosurePresent
  • Subredditr/selfhosted
  • PostedChecked 2m ago

Released from escrow$2.00

Unused budgetReturned to your wallet$326.00

The desk

Your whole campaign, on one screen.

Wallet, escrow, spend, and every submission with its permalink. This is the real Larp interface with sample data.

larp.ad/dashboard

Wallet balance

$1,250.00

Available to fund campaigns
In escrow

$485.00

Held until work is verified
Approved work

22

+12%
Completed posts and comments
Live campaigns

2

Northstar and Keel
Spend this week
Northstar launch · verified work only
Daily spend for Northstar launch
Saturday, Aug 29$6.00
Sunday, Aug 30$4.00
Monday, Aug 31$18.00
Tuesday, Sep 1$22.00
Wednesday, Sep 2$16.00
Thursday, Sep 3$19.00
Friday, Sep 4$9.00
Activity
Latest submissions
  • u/labtech r/selfhosted

    Approved

    Switched our homelab backups to Northstar after another rsync script ate a Sunday.

  • u/zfsdan r/DataHoarder

    In review

    Restore from a failed pool took 40 minutes instead of a weekend.

  • u/rackmount r/homelab

    Approved

    Comment on the 3-2-1 thread. Asked about snapshot retention, not pricing.

  • u/offsiteori r/sysadmin

    Submitted

    Left a comment under the backup horror-story post.

Illustrative campaign data.

Larp in 15 seconds

See a campaign go from brief to verified.

No sound needed. Captions are on screen.

Compare

The only option that pays for proof.

Ads buy impressions. Agencies bill retainers. Bots risk your brand. Larp charges for disclosed work you can open and read.

How Larp compares with Reddit ads, agencies, and bots
What you getLarpReddit adsAgenciesBots & sockpuppets
Real people, real account historyYesNoSometimesNo
Shows up inside the conversationYesNoSometimesYes
Clearly disclosedYesYesSometimesNo
Pay only for verified, completed workYesNoNoNo
A permalink for every dollar spentYesNoSometimesNo
Launch in minutes, no retainerYesYesNoYes
Never buys or coordinates votesYesYesSometimesNo

Brand safe by design

Word-of-mouth you can defend in public.

The rules are built into the product, so your campaign holds up to moderators, regulators, and your own legal team. Read the disclosure policy and acceptable use.

  • Disclosure on every post

    Each post and comment carries your disclosure line. It's a product feature, not a footer.

  • Their own accounts

    Ambassadors post from their own Reddit history, hold at most three jobs at a time, and comment once per community.

  • No vote games

    Campaigns fund posts and comments. They never buy, request, or coordinate upvotes.

  • Human review before payout

    A platform reviewer checks every completion. Work that fails a check is not paid from your budget.

Pricing

Pay for posts, not seats.

No subscription and no minimum term. Add funds when you're ready, and unused budget stays in your wallet.

  • Disclosed post

    $2.00

    per verified post

  • Disclosed comment

    $0.33

    per verified comment

Typical planning rates. Charged only after verification.

Estimate a campaign

FAQ

Questions before your first campaign.

Something else? hello@larp.ad

What is Larp?

Larp gets real Reddit users talking about your product. You write a brief and choose communities; vetted Redditors post and comment from their own accounts with a clear disclosure, and every piece of work comes back as a permalink.

Who actually writes the posts and comments?

Vetted ambassadors with their own Reddit history. They work from your brief, talking points, and do-not-say list, but write in their own voice. No bots, no purchased accounts.

Is this astroturfing?

No. Astroturfing hides who is behind the message. Every Larp post and comment carries a disclosure, ambassadors use their own identities, and campaigns never buy, request, or coordinate votes.

When do I pay?

You add funds to your wallet and set a campaign budget, which is held in escrow. Money is only released after a platform reviewer checks the permalink: right author, disclosure present, right subreddit. Unused budget returns to your wallet.

What does it cost?

There is no subscription. Typical planning rates are $2.00 per post and $0.33 per comment, and you only pay for completed, verified work.

How fast does a campaign go live?

Quick Create takes a few minutes: describe the product, pick a direction, approve communities and threads, and fund. Work then drips out on the hourly and daily caps you set, so activity looks like a conversation, not a flood.

Reddit is where people decide. Show up as people.

Open a workspace in a minute. Fund a campaign when you're ready, and pay only for completed work.